It doesn’t make sense to hire smart people
and then tell them what to do;
We hire smart people
so they can tell us what to do.(Steve Jobs)
For years Farmahealth has embarked on a path of dimensional growth through the acquisition of important pharma stores in the area in order to create a group of pharmacies capable of offering an innovative and functional commercial and marketing approach.
The reform that sanctioned the "liberalization of pharmacies" requires a profound reflection on the evolution of the pharmacy in which consultancy and services assume an increasingly important role, so much so that they become almost more important than the products themselves.
Farmahealth aims to intercept the health and well-being needs of an increasingly attentive public also to the dynamics of the digital world, not neglecting the competitiveness of the offer in a perfect combination of consultancy and convenience.
The Grilli family has been operating in the pharmacy world for three generations, observing the evolution of the market with great attention without forgetting the social importance that must be recognized to the role of the pharmacist.
The figure of the pharmacist is still extremely important in Italy and the change in some market logics cannot overlook the fact that the relationship with the customer remains centered on advice.
The Farmahealth store acquisition program has led the group to significant dimensional growth with ten stores mainly located in the province of Naples, to which two have recently been added in Lazio and Tuscany.
In 2018 Farmahealth inaugurated the first Dhea Beauty Center with the aim of increasing and diversifying the offer of services aimed at personal care, in full synergy with the group's pharmacies.